Founded in 2005 by British entrepreneur, Sasha Muir with the help of Nonie Creme, London's premier fashion manicurist, butter LONDON quickly became the world-renowned 3-Free nail lacquer brand with a huge cult following. We created the first healthy nail lacquer coining the phrase '3-Free' to bring a good for you approach to beauty. Our products are free of Formaldehyde, Formaldehyde Resin, DBP, Toluene. We are luxe you can trust … only the best for the best, expect nothing less.
Here's the clincher. butter LONDON is an American brand. Yep. Infinitely inspired (and a 'lil obsessed) with rebellious British creativity and the allure of LONDON-in all its energizing, eclectic, eccentric, glamorous glory. Doesn't everything sounds better with a British accent?